Globally only 9% of plastic waste is recycled; 12% is incinerated, whilst the remaining 79% is either sent to landfill, stockpiled in developing countries or dumped on land or in the marine environment.

The UN expects the amount of plastic in oceans to treble in the next 20 years.

All this is not due to the lack of recyclability but a lack of recycling infrastructure and consumer demand.

For this reason, Odyssey Innovation has been pioneering new solutions to prevent further ocean plastic pollution by offering support to the fishing community, beach clean groups, governmental bodies and eco-warriors alike through various free sustainable incentives. To keep our recycling operations free we incur significant financial losses which we hope to recuperate through the sales of our marine recycled plastic kayaks, bins, surfing handplanes and services.

Support comes in all sorts of brilliant way; the most common being cash grants, in-kind support (such as free or heavily subsided logistics services, handling rates, manufacturing discounts etc.) stocking our products or free PR to spread the word about all our good work.